A journey of a thousand miles begins with a single step. And in 2020, that single step in business is gamification.
There are plenty of ways to leverage gamification to achieve your goals. No matter if you’re using to boost sales, motivate your teams, or transform your business from the inside out, it comes with numerous benefits.
In this article, we’ll take a look at some of the most important ways gamification can be used to improve the workplace.
Gamification: An Asset for Business Transformation
It was 2015, and Business.com asked the CEOs of Global 1000 organizations: “How do you transform business operations?”
Back then, we were all bogged down by paperwork and inefficient processes. The new generation of the workforce demanded new solutions. They no longer settled for a paycheck; they wanted to be motivated day in and day out.
And when the folks at Business.com crunched the numbers, it turned out that 40% of Global 1000 organizations used gamification as a primary tool for transforming business operations.
Gamification – an approach that was easily dismissed as turning work into a video game.
Ultimately, gamifying just a few business processes allowed companies to increase their productivity (and their bottom line), as well as retain talented staff who would’ve otherwise left their companies in search of jobs that’d engage them.
Suddenly, you’re no longer just tracking their monetary value in terms of quarterly targets. You’re also tracking incremental actions that contribute to the greater goals (e.g. calls as opposed to deals won).
Celebrate your employees, and they will help your company meet all your targets
If you master the process, you’ll reach the outcome.
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Serial entrepreneur who loves a deep dive into technology and applying it to solve business problems. Matt recognized that gamification of business activity processes would lead to greater staff engagement, increase productivity and motivate the team to do more, so that businesses sell more and grow more.