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Gamification and AI: A Winning Combination for Sales Teams

April 21, 2023

sales team

AI is more than just a buzzword. It’s an invaluable tool that has the power to change the workplace dynamic for the better completely. 

The implementation of AI-driven tools in the workplace has proven to be beneficial for companies and employees. With the right tools, you can streamline productivity, keep your team’s creative juices flowing, and automate mundane tasks – so your team can focus on projects that require a human touch.

While much of the AI buzz is focused on how this tool can help with marketing, operations, and creativity – there are also AI tools and opportunities your sales team can take advantage of.

We’re here to walk you through how gamification AI can enhance your work week and help your team stay focused, motivated, and productive between 9-5. 

Here’s everything you need to know:

What is Gamification?

Gamification is the process of incorporating game elements into non-game contexts. It’s a powerful tool that can help keep your sales team engaged with their workweek tasks and provide the extra motivation boost they need to exceed expectations. This is a worthwhile tool businesses can take advantage of to improve productivity and streamline creative efficiency. In a recent survey, over 72% of respondents believe gamification helps them work harder and stay on top of assigned tasks.

As a business, you can take advantage of sales gamification by utilizing leaderboards, progress bars, badges, and sales competitions. These game elements help create an engaging workplace experience that thrives on your best sales practices while creating a fun atmosphere for your team – a win-win for everyone! If your team is happy and enjoys their job, they’re less likely to look for other opportunities, improving your retention rates and helping you retain top talent.

What is AI?

AI is short for artificial intelligence. It refers to tools, software solutions, and machine learning devices that use human intelligence to help you get more from your work week. Whether it’s a project management tool, a digital personal assistant, or a chatbot to help you brainstorm – these are invaluable tools that should be embraced, not avoided. 

If your team isn’t capitalizing on AI: You risk falling behind. Because chances are – your competitors are using them already. 

Studies suggest that AI has the power to improve productivity and optimize business efficiency by 67% for some businesses and automate communication by 70%.

Why use AI for Sales?

AI is an invaluable tool that can be leveraged to increase productivity, improve business efficiency, and speed up the time it takes to complete mundane tasks. The same rules apply to your sales team. Your sales team is expected to meet with clients, cold call prospects, and stay on top of leads daily. These tasks often require a human touch and need to be handled with care and consideration. 

However, the sales team also must keep track of their sales performance, negotiate contacts, and stay on top of pending tasks. Juggling all of these different tasks is challenging to do. If your team is expected to do all this without tools or software, they’ll never go above and beyond with their sales goals or do anything outside those duties. 

Here are a few ways AI can improve the workplace experience for your sales team:

Brainstorm New Ideas 

Tired of staring at your screen when you’re feeling uninspired? Wish there was a more innovative way to push through the mid-day slump. With AI, you can stay tapped into your creative side and explore innovative ideas at your fingertips. With tools like chatbots, you can get suggestions and content based on your queries. 

Build a Personalized Approach to the Work Week

Each person on your sales team requires a personalized approach. With AI, you can ensure your team has the tools to stay on top of their sales goals and overall performance. 

AI tools help you unlock data, metrics, and inspiration that are unique that are relevant to each individual sales rep. This will help improve workplace efficiency, keep your team on track with their sales goals, and build a better sales pitch.

Improved Efficiency 

If your team spends countless hours on mundane tasks, they’ll never have time to focus on the bigger picture or creative work. With AI, you can automate these tasks and improve efficiency. This will give them time to focus on tasks that positively impact your bottom line. 

Utilizing Gamification and AI to Create an Award-Winning Strategy

Gamification is a powerful tool businesses can use to encourage friendly competition and keep their team engaged with their workweek tasks. Whether it’s points, badges, or levels – incorporating these elements into the workplace can benefit the entire workplace dynamic. 

However, for gamification to improve efficiency, you must keep it top of mind. 

This means leaders in the workplace will need to always come to the table with creative ways to improve efficiency. This is a time-consuming task, especially if you’re not feeling creative. 

With AI, you can take the stress out of planning and automate sales gamification. With gamification, you can brainstorm new ideas, speed up mundane tasks, and make gamification an integral part of the workplace experience for everyone. 

Other Ways Gamification and AI Work Together

Gamification AI has been used in many applications. Many different learning management systems use gamification and AI to help enhance training sessions and get new hires up to speed. With gamification and AI, you can help your team retain information and understand what is expected of them in their new position. 

Adobe Learning Manager is one of the most popular and well-known learning management systems that use gamification and AI. This LMS uses gamification and AI to create a personalized learning experience for each user. Users will also be engaged and challenged by their peers and have opportunities to earn badges, complete certifications, and more. 

With AI-based recommendations, gamified learning opportunities, and a personalized dashboard filled with lessons – you can take your team’s learning to the next level and strengthen their understanding of Adobe products.

Gamification AI is everywhere – once you understand how it’s used and how it can revamp your workplace experience, you’ll notice that it’s used in many different applications and across all industries. 

Adobe Learning Manager is just one example. Imagine if your day was filled with tools like this but for different tasks like sales, customer service, or marketing. 

Experience Sidekick – Powered by Spinifygpt 

Spinify is a sales gamification software tool businesses can use to help their team visualize their progress and stay on top of their sales goals. 

We decided to take our gamification tools one step further by integrating an AI-powered tool called Sidekick. Sidekick uses your team’s sales data and metrics to help drive success and engagement. Our tools help create inviting experiences for individuals to create custom challenges and experiences that will keep them engaged with their ongoing tasks. 

With Sidekick, here’s what you can look forward to:

Motivational Badges

Managers and business leaders can build a series of badges quickly and efficiently and choose from a variety of suggestions from Sidekick. So you can pick your favorite badges in a matter of minutes without having to use too much brain power. 

This will ensure your team stays motivated to earn rewards and badges, and you no longer need to overthink any aspect of the gamified sales process. 

Tailored Achievements 

Sidekick can generate achievements to motivate your team members and celebrate their wins. Our tool can create in-built custom messages and descriptions that align with your team’s goals and milestones. This ensures your team is recognized and celebrated for their contributions. 

Managers no longer need to block off time on their calendars to review sales numbers or wait until the end of the week to celebrate everyone’s accomplishments. You can now celebrate every achievement in real time with just a few clicks of a button. 

Smarter Competitions

Friendly competition keeps things interesting! It motivates your team members to go the extra mile when logging in calls or sending out emails to prospects. With Sidekick, you can ensure your team is always set up for success and some fun competitions. 

Our tools provide competition suggestions based on your team’s goals. So you can speed up the competition creation process and get right into the fun. 

Improve the Sales Team Experience With Spinify 

While you can experience AI and gamification independently, they are always better together. Gamification AI provides a next-level experience for your team members and your managers. 

At Spinify, we created Spinify Sidekick so managers and leadership can keep your team inspired and on task throughout the work week. 

Whether you’re looking for fun ways to improve sales competitions or customize the experience to meet the needs of each sales team member, we have you covered. 
Book a demo today to get started.

Put those insights into practice.

Set your team up for success by improving their performance through gamification.

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