10 Tactics for Gamification for employee engagement in 2024

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Are you noticing a decrease in engagement in the workplace? Are you on the hunt for fun and innovative ways to push your team toward success? Maybe, you simply want to encourage team bonding or give your team a reason to show up excited and ready to take on the work day.

If you agree with any of these statements, you could benefit from utilizing employee gamification to boost employee engagement. Adding gamification elements can be a powerful strategy to enhance motivation and participation. Gamification employee engagement is a tool businesses can use to keep most employees engaged and connected with their coworkers.

Why is this important?

Studies suggest only 36% of employees are engaged in the workplace. We only expect this percentage to decline as the world shifts to remote work and most engaged employees start spending most of their time at home. However, it’s essential to remember that a highly engaged workplace can increase your profitability by over 21%. This means that extra engagement efforts powered by gamification can provide you with a unique opportunity to improve productivity and build a workplace that thrives on success.

With the help of gamification tactics, your business can keep your team engaged and build a company culture that thrives on some fun, friendly competition. Every day, your engaged employees will come to work excited to connect and engage with their team and take on new competition. In turn, you can reduce employee turnover while increasing employee morale.

With the ongoing move to remote and hybrid workforces, keeping employee engagement activities in mind can be challenging. We’re here to walk you through 10 tactics for gamification for employee engagement so you can build a thriving workplace culture and help inspire employees complete projects.

Let’s dive into the gamification rewards and recognition efforts you can start utilizing.

Understanding Gamification

Gamification strategically uses game mechanics and design elements to boost non-game contexts like employee engagement, customer loyalty, and education. By integrating game elements such as challenges, rewards, and friendly competition, you can enhance employee engagement, improve knowledge retention, and drive organizational success.

By transforming routine tasks into thrilling challenges, employees can earn points, badges, and rewards for their accomplishments. This approach not only makes work enjoyable but also motivates employees to excel. Gamification taps into the innate human desire for competition and achievement, making it an effective tool for fostering a more engaged and productive workforce.

Introducing gamification elements can significantly enhance employee morale and satisfaction. By creating a dynamic work environment, employees find renewed enthusiasm for their roles. This shift in workplace culture encourages creativity and innovation, leading to improved productivity.

Gamification also strengthens teamwork and collaboration. By designing team-based challenges, employees learn to communicate effectively and work together. This fosters a sense of unity and belonging, which is crucial for building a cohesive and motivated team.

Moreover, gamification provides immediate feedback, crucial for continuous learning and improvement. Employees can track their progress and adjust their strategies accordingly. This real-time feedback loop encourages a growth mindset and helps employees achieve their full potential.

Spinify - #1 Sales Gamification Platform

Setting Up a Gamification Program

Setting up a gamification program requires careful planning and consideration of several key factors. Start by defining the program’s objectives and identifying the target audience. Are you looking to boost productivity, enhance teamwork, or improve knowledge retention? Clear goals will guide your strategy.

Next, choose the game mechanics and game design elements that will help you achieve these objectives. Points, badges, leaderboards, and rewards are popular choices. Establish clear rules and guidelines for the program and communicate them effectively to participants. Transparency is key to ensuring everyone understands how to earn rewards and what behaviors are being encouraged.

Consider using gamification software or platforms to streamline the program and make it more engaging. These tools can automate tracking and provide real-time feedback, making it easier for employees to see their progress and stay motivated.

Boost Employee Motivation With Reward Systems

boost performance

Every company needs a reward system that incentivizes your team to go above and beyond. With a reward system, you can encourage your team to bring innovative ideas and challenge them to do more throughout 9-5.

When creating a reward system, you’ll want to incorporate gamification techniques by creating a point system and rewards. This ensures ongoing efforts are measurable and quantifiable. You’ll also want to keep your team informed about different rewards and incentives to ensure they start their day ready to play. If you’re having trouble gauging your team’s interests, you can send out a survey to understand their likes and dislikes.

Reward systems can significantly boost employee motivation and morale. By offering tangible rewards, employees feel recognized and valued. This recognition fosters a sense of achievement and encourages employees to maintain high performance levels.

Incorporating gamification elements like badges and leaderboards can enhance the reward system. Employees can track their progress and compete in a friendly environment. This gamified approach boosts engagement and keeps motivation levels high.

Frequent conversations about rewards and recognition can strengthen the reward system’s impact. By maintaining open communication, employees feel heard and appreciated. This fosters a positive company culture and encourages continuous improvement.

Motivation fuels achievement. For sales professionals, where the grind never stops, staying motivated is essential to closing deals and meeting sales goals. These videos offer that much-needed spark when energy dips. Whether you're a sales manager guiding your team or a sales rep striving for your best month yet, these videos are for you. This guide dives into the most powerful motivational videos and the lessons they offer for every sales professional. Why Sales Motivational Videos Are Essential The sales world is a battlefield. With constant pressure to hit targets, make cold calls, and close deals, burnout can strike at any moment. A well-chosen motivational video can act like a locker room speech, re-energizing a team or an individual. These videos are more than just inspiration. They teach valuable lessons about resilience, strategy, and mindset. A simple three-minute watch can push you past your comfort zone and reignite your passion for success. How to Use Sales Motivational Videos Effectively Start Your Day Right: Watch a video before morning meetings to set a positive tone. Team Pep Talks: Use them as icebreakers during team gatherings or training. Personal Development: Bookmark favorites for moments when you're feeling stuck. Celebrate Wins: After achieving a sales goal, play a motivational video to reinforce the achievement. Here are 20 sales motivational videos to watch when you feel blurry, low, or just want to boost your motivation or your sales team motivation. Dare to Dream By Nick Vujicic Nick Vujicic's motivational speech inspires sales teams to overcome obstacles and pursue their dreams. His story of resilience and determination offers a powerful lesson for anyone in sales. Think Big By Les Brown Les Brown's dynamic speech encourages sales teams to think beyond their limits and aim for greatness. His words are sure to ignite a fire within any sales professional. The speech that broke the internet - Most Inspiring ever By Arnold Schwarzenegger Arnold Schwarzenegger shares his journey to success, providing valuable insights for teams about persistence, hard work, and achieving long-term goals. The Will to Win By Eric Thomas Eric Thomas, known for his energetic delivery, motivates sales reps to develop a winning mentality. This video is perfect for those needing a push to achieve more sales. Overcoming Fear By Jocko Willink Jocko Willink, a former Navy SEAL, talks about overcoming fear and taking decisive action. This video is ideal for sales reps looking to face challenges head-on. The Secret to Self-Motivation By Mel Robbins Mel Robbins offers practical tips on self-motivation and taking action. Her insights are valuable for sales professionals striving to maintain high energy levels. Shark Mindset By Walter Bond Walter Bond led the basketball team of the University of Minnesota to the Elite Eight in 1990. But his path wasn't easy. In this video, he recalls how his father motivated him to stay on his original goals. All the salespeople can learn a thing or two about focusing and not losing mindset from this great video. Boiler Room: To Get You Hungry For Success By Ben Affleck It's no miracle that thousands of people still view the “Boiler Room” speech by the young Ben Affleck to this day. Although the speech is more than 15 years old, lessons in the video are still relevant today. This video motivates salespeople to get hungry for success and go beyond their limits. Miracle Speech – You Were Born For This By Kurt Russell The 1980 USA Men's Olympic Hockey Gold Medal victory has its own place in United States sports history. In this video, from the movie based on true events, Kurt Russell addresses a team with players from various backgrounds that anyone can achieve success. The Miracle Speech has been the go-to video for all salespeople to achieve whatever they want. Always Be Closing By Alec Baldwin To motivate yourself or your team, sometimes you have to be blunt, clear, and direct. And one of the best examples is this video by Alec Baldwin. Whenever you feel like giving a harsh pep-talk to yourself or your sales team, this video will help you land the message. How Successful People Think – Video Advice Although this video is a complication of different clips, it motivates a person to think like successful people. And as a salesperson, you can make the most of this video and learn about how successful people think to make the most of the lessons. This video will give you the motivation to stand up and stand apart from ordinary people. The Pursuit of Happiness By Will Smith Despite being homeless for a year, Will Smith's character, in this clip of the famous movie, The Pursuit of Happyness, tells his son about the value of chasing and protecting dreams. Will Smith played the role of a salesman in this movie. That's most relatable about this video for anyone in sales looking for a dose of motivation. Your Body Language May Shape Who You Are By Amy Cuddy Queen of keynotes, Amy Cuddy, gave a quite popular Ted Talk about a person's body language. In this video, she revealed some eye-opening facts about a person's body language and how it can shape their personality. Amy's advice of “power posing” can help motivate salespeople who are facing difficulties with confidence or public speaking. Make Positivity Louder By Gary Vaynerchuk Negativity can be dangerous to sales and can ruin all the motivation. In Gary Vaynerchuk's Make Positivity Louder video, you'll learn an essential skill of being positive as a salesperson. This video will help you understand the meaning of positivity and how it can boost your motivation. Kodak Carousel from “Mad Men” By Don Draper This speech by Don Draper helps you to boost your motivation by understanding the emotional connection between people and products. In this video, Don Draper exactly tells how emotions affect people's decision to buy something. TMB Panyee FC Short Film Unable to fix a problem or can't settle a deal with your customer? Don't panic; this video will give you the motivation that everything is possible! How Great Leaders Inspire Action By Simon Sinek One of the greatest influencers, Simon Sinek, addresses how great leaders inspire action in his Ted Talk. And as a sales manager, you can talk a thing or two from this lesson-full video from Simon Sinek. Find Your Greatness – Nike This video by Nike shows how anyone can achieve greatness. After watching this video, you'll be all pumped up to complete your next milestone and go beyond expectations. Never Give Up By Denzel Washington In the famous Never Give Up speech at the University of Pennsylvania, Denzel Washington stressed embracing failures and fears to rise. Moreover, there are a couple of valuable lessons for salespeople in this video. Iron Lady of Pakistan – Muniba Mazari It's easy to overlook the blessings we already have, as today's society is always pushing us for more. In this video, the iron lady of Pakistan, Muniba Mazari, addresses her terrible accident, how she overcame fears, and everything in between. If you are falling short on inspiration, this video will surely boost you up. Gamification in Sales: How Spinify Uses Videos for Motivation Gamification is revolutionizing the sales world by turning routine tasks into engaging challenges. By incorporating game-like elements, such as rewards, points, and leaderboards, gamification enhances motivation, productivity, and team morale. Spinify, a leader in sales gamification tools, has taken this concept to a new level with its innovative achievement video feature. This feature does something unique—it plays a sales rep's favorite song every time they reach a milestone. This blend of personalization, music, and recognition creates a powerful motivational tool, fostering a celebratory environment within your sales reps that fuels healthy competition and morale. Why Gamification Works in Sales Sales is inherently competitive, making it the perfect field for gamification. Here's why it works so effectively: Instant Gratification: Achievements are celebrated immediately, reinforcing positive behavior. Increased Engagement: Gamified systems are interactive and keep team members excited. Healthy Competition: Leaderboards and achievements inspire friendly rivalries that push individuals to perform better. Recognition: Celebrating wins publicly fosters a sense of pride and belonging among team members. Spinify’s Achievement Video: Music as Motivation One standout feature of Spinify’s platform is the achievement video with personalized music. When a sales rep hits a target, Spinify doesn’t just update the leaderboard—it turns the moment into a celebration. Here’s how it works: Personalized Music: Sales reps can choose their favorite song to play whenever they achieve a goal. This creates a uniquely motivating experience tailored to their tastes. Visual Impact: A vibrant, celebratory video accompanies the music, ensuring the achievement gets noticed by the entire team. Positive Reinforcement: This combination of sound and visuals triggers an emotional response, boosting the sales rep’s morale and encouraging repeat performances. This feature adds excitement to day-to-day activities and fosters a culture of recognition and achievement. How to Add Music Videos for Rep's achievements Spinify makes it easy to personalize achievement videos. Follow these simple steps to add music for your sales reps: Log In to Spinify: Access the platform and navigate to the "Players" section. Choose a Song: Select the rep’s favorite track or let them pick one that resonates with their personality. Set Up Achievements: Configure the triggers for the song to play—this could be meeting daily call quotas, closing deals, or exceeding monthly sales goals. Celebrate: Watch as the rep’s favorite tune energizes them and inspires the team during every milestone celebration. For more detailed guidance, check out Spinify’s official help article. The Power of Music in Motivation Music is a universal motivator. It taps into our emotions, boosts energy levels, and enhances focus. Spinify’s feature capitalizes on this by linking achievements with a rep’s favorite song, making success feel personal and exciting for your sales team. For example: A rep who loves upbeat tracks might feel pumped when their favorite song plays after closing a deal. Team members hearing these celebratory tunes are reminded of their own potential, sparking competitive energy. Gamification’s Impact on Sales Teams The integration of gamification tools like Spinify creates a ripple effect: Boosts Productivity: Sales reps work harder to hear their song played on the leaderboard. Strengthens Team Bonding: Colleagues cheer for each other, creating a supportive environment. Encourages Goal Setting: The anticipation of a reward motivates reps to set and achieve ambitious targets. Celebrating Success Through Gamification Spinify’s achievement video feature exemplifies the power of gamification in sales. By pairing milestones with personalized music, the platform doesn’t just reward success—it celebrates it in a way that feels meaningful and memorable. This approach fosters engagement, boosts morale, and ensures your sales team stay motivated to push past their limits. Whether you’re a sales manager looking to inspire your team or a sales rep eager for a motivational boost, Spinify’s gamified tools offer a fun and effective way to achieve sales goals.

Create Department Leaderboards with Gamification Elements

Team leaderboards help your employees visualize their success and provide a clear understanding of what each individual needs to do to come out on top. Consider creating a point system that is easy to track and helps with workplace gamification hr. With the point system, your most engaged employees can easily map out their path to success and restructure their workday to beat their competition.

With the help of gamification software, you can easily track the success of each employee for a specific month or quarter. By integrating game principles, such as leaderboards and point systems, you can create a competitive environment that enhances user engagement and motivation. Throughout the duration, you can track employee participation and inspire a friendly yet competitive workplace environment.

Pro tip: If you really want to put your employees in the competitive spirit and promote collaboration, consider grouping everyone into teams. This is a great way to inspire authentic communication between coworkers and help them learn to work together as a team.

Team Challenges and Training Quests

team challenges

Team challenges and training quests are fantastic ways to engage employees and enhance their skills. Team challenges involve dividing employees into groups and assigning them a task or project to complete. This fosters teamwork and communication, as employees must collaborate to achieve their goals.

Training quests, on the other hand, involve creating a series of challenges or tasks that employees must complete to achieve a specific objective. This method is particularly effective for training and development, as it provides a structured yet engaging way for employees to learn new skills and knowledge. By turning training into a quest, you can make learning more interactive and enjoyable, ensuring employees stay engaged and motivated.

Trivia Night

Looking for a quick and easy way to improve your staff members’ morale? Plan a trivia night. By incorporating gamification techniques such as friendly competition, points, and meaningful narratives, you can inspire your team to foster new connections with their coworkers and improve engagement levels.

Trivia also challenges your employees to work together in a team setting. They’ll need to work together to take home the win and focus on their collaboration skills.

Trivia nights are great for remote and hybrid teams because they are easy to set up virtually for everyone to enjoy. They are also a great tool to help your team relax after the chaos of the workweek. Planning monthly or quarterly engagement opportunities is a great way to increase employee morale and lower the risk of burnout.

If you don’t have time to plan a fun, interactive trivia night experience, consider utilizing online resources or preplanned trivia experiences.

Transform Objectives Into Engaging Game

Spin-to-Win

Spin-to-win takes the wheel of fortune to the next level. If you have an employee of the month or a reward system for meeting your goals, consider turning them into a spin-to-win experience. By integrating game principles, spin-to-win creates a rewarding experience that incentivizes employees and encourages them to outshine others and always do their best.

Spin-to-win and other game-style reward systems are great for remote and hybrid teams if you don’t see them in person but want to find a way to reward them. The best part? You don’t need to limit yourself to spin-to-win. You can also consider scratch-off incentives or spontaneous rewards.

Increase Employee Productivity With Goal-Tracking

Say farewell to traditional goal-tracking methods and embrace a gamification concept instead. Goal-tracking ensures accountability for daily tasks, motivating employees to excel throughout the workweek. Without clear goals, deadlines, and progress reviews, teams may lag or lose motivation.

By utilizing goal tracking, you can keep team members accountable and guide them toward success. Incorporate gamification techniques to actively engage employees in ongoing projects and reward milestone achievements. These techniques harness intrinsic and extrinsic motivations, using points, badges, and leaderboards to create an interactive and motivating experience.

Gamification transforms mundane tasks into engaging challenges, enhancing employee participation and satisfaction. Employees are encouraged to exceed expectations and contribute more effectively to team goals.

Integrating game elements into goal-tracking fosters a culture of continuous improvement and innovation. Employees become more proactive, seeking creative solutions to challenges and driving organizational success.

By promoting friendly competition through gamification, you boost employee morale and create a dynamic workplace environment. This approach ensures employees remain motivated and committed to achieving their objectives.

Reward with Company Swag

rewards

Who doesn’t love company swag? Promotional products are a great tool that can help bring your team together and help them feel like they are part of something bigger. To you: It may seem like just a jacket or a backpack with your logo on it. However, these branded items can improve the employee’s relationship with your company and help them feel appreciated.

If you have an employee of the month program, you can easily reward them with branded apparel or a nice swag bag for their hard work. Adding gamification elements, such as rewarding employees with branded items, can enhance engagement and motivation. When they flaunt their new backpack, jacket, or t-shirt: Other team members will want to push themselves to get employee of the month next.

Physical rewards also have a high-perceived value and have the power to improve employee satisfaction. Consider providing different monthly rewards to keep your team fully engaged and push them to do their best in the workplace.

Recognition Program Software

Recognition software uses gamification techniques to encourage your team to stay on top of their projects and complete complex tasks. Most software makes it easy for your team to stay connected with other coworkers and see how they compare. This will inspire healthy, friendly competition and keep everyone on the path towards success in the workplace.

Plus, leaning on the help of software is a great way to keep your company organized. Since everything is preplanned, you don’t need to do any of the manual work to create leaderboards, goal-tracking systems, or any other gamification for employee engagement programs.

Incentive-Based Travel Opportunities 

Incentive-Based Travel Opportunities

Gamified Travel Incentives

Have a big conference but can’t send your entire sales team? Create a gamification program to select attendees. This improves employee motivation and tracks progress effectively.

Integrate game principles with a point system. Encourage friendly competition by setting rules and clear objectives. This pushes your team to excel for the travel opportunity.

Additionally, gamified travel incentives can foster a sense of achievement and recognition among employees. By rewarding top performers with travel opportunities, you not only motivate them to reach their goals but also create memorable experiences that reinforce their connection to the company. These experiences can serve as powerful motivators, inspiring employees to continue striving for excellence.

Moreover, incorporating gamification elements into travel incentives encourages healthy competition and collaboration. Employees are driven to work together and support each other in achieving their objectives. This strengthens team dynamics and builds a cohesive, motivated workforce that is aligned with the company’s success.

Instant Gratification With Shoutout Channels

If you use Slack or Teams, consider creating a shoutout channel. This channel works as a recognition outlet to promote positivity in the workplace and push individuals to go out of their way to recognize others.

By adding gamification elements, such as shoutout channels, you can enhance engagement and motivation. Shoutout channels are a great way to give your team members instant gratification for their hard work and ensure nothing goes unnoticed.

You can use the shoutout channel to spontaneously reward your employees for all their hard work and give them a reason to go out of their way throughout the workweek.

Consider giving them recognition certificates, incentives, or rewards that push them to continue recognizing their team members.

Mystery Rewards and Surprise Incentives

Mystery rewards and surprise incentives are exciting ways to motivate employees and increase engagement. Mystery rewards involve offering employees a reward or incentive that is not revealed until they have completed a specific task or achieved a certain goal.

This element of surprise can be incredibly motivating, as employees are driven by curiosity and the anticipation of a reward.

Surprise incentives, on the other hand, involve offering employees an unexpected reward for their hard work and dedication.

These spontaneous rewards can boost employee morale and create a positive and dynamic work environment. Both approaches keep employees on their toes and encourage them to consistently perform at their best.

Game-Based Training and Onboarding Programs for Knowledge Retention

Let’s be honest: No one enjoys filling out endless paperwork or watching all of the new hire how-to videos. These training experiences can make or break an employee’s first-week experience.

Including game mechanics in your onboarding process is an interactive way to keep your team engaged and help them get started on the right foot. Consider including quizzes, trivia, and icebreakers to keep new employees engaged and give them a taste of your company culture during their first few days.

By integrating game principles, you can make training and onboarding programs more interactive and engaging. This game-style approach not only breaks up the monotony but also adds some fun to the workweek, enhancing user engagement and motivation.

Turn everyday tasks into rewarding achievements

Measuring Success and Improvement

Measuring the success and improvement of a gamification program is crucial to its effectiveness. Start by tracking key metrics such as employee participation, engagement, and motivation. These indicators will help you understand how well the program is being received and whether it is achieving its objectives.

It’s also essential to monitor the program’s impact on business outcomes, such as productivity, customer satisfaction, and revenue growth. Regularly evaluating these metrics will provide insights into the program’s effectiveness and highlight areas for improvement.

To further refine your gamification strategy, gather feedback from employees to understand their experiences and preferences. This will help tailor the program to better meet their needs, ensuring continuous engagement and motivation.

Additionally, compare performance data before and after implementing gamification to identify trends and improvements. This analysis will provide a clear picture of the program’s impact and guide future enhancements.

Analyzing Employee Feedback for Continuous Improvement

Incorporating employee feedback is vital for the ongoing success of your gamification initiatives. By actively seeking input from your team, you can gain valuable insights into their experiences and identify areas for enhancement. Encourage open communication and provide platforms for employees to share their thoughts and suggestions.

Regular surveys and feedback sessions can help you understand what aspects of the gamification program are working well and where adjustments might be needed. This continuous feedback loop not only empowers employees but also ensures that the program evolves to meet their changing needs and preferences.

By analyzing employee feedback, you can make informed decisions that drive continuous improvement, leading to a more engaging and effective gamification strategy that aligns with your organizational goals.

Motivate & Engage Your Team with Spinify

Boost Employee Engagement to the Next Level 

Spinify makes it easy to incorporate game-based elements in the workplace. We designed our platform to boost morale and help you implement gamification principles that help you get results by adding gamification elements.

Our automated employee recognition will help your team better visualize their daily tasks and help them produce higher-quality work. Every day they clock in, they’ll feel like they have something to work towards and feel inspired to work harder. If you want to achieve goals and build a company culture you can be proud of; you’ve come to the right place. To discover how gamification can increase employee engagement programs Book a demo today!

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How Spinify works:

  • Spinify turns your sales processes into engaging games.
  • Sales tasks like making calls, booking demos, and closing deals become ways to earn points, badges, and rewards.
  • This makes work more fun and competitive, boosting motivation and performance.