Customer focussed, customer centric are just buzz words unless your sales and service people fully understand that their success and their remuneration is dependent on achieving successful outcomes for the customer. This might be supporting the customer’s dream (of being a successful online retailer, when all the statistics show a very high failure rate for these business ventures for example) or helping them achieve a promotion or achieve their own target incentives.
While your customer may talk about a “company” outcome they will always have an individual reward or success that is an imperative of the business venture they are talking about, to you. The failure to understand the ‘personal” in any deal is to underestimate the power of people buying from people. While there are many things we buy that are reduced to a commodity status, even these can be influenced by a personal touch. This might be an email, an sms, a mention on social media, a testimonial or a phone call. Never hesitate to evoke a personal relationship for any deal that is going around.
Why Sales Gamification Works
Sales gamification has come a long way since its birth. From being a buzzword to something gimmicky, sales gamification was used to label a bunch of different things. But most of them were not [...]
13 Sales Motivation Ideas
Good salary packages and a great office environment aren’t enough to make your sales team productive and successful, here's our 13 Sales Motivation Ideas. It takes more than that to build a team that can [...]
The 21 Best Motivational Sales Quotes
Picking up the phone, calling your leads, and selling takes strength, determination, skill, and consistency. But it’s easy to get frustrated if things aren’t going the right way. And for that particular moment (that [...]
